{
 "_meta": {
  "updated": "2026-07-16",
  "note": "Seed catalog v0. confidence: 'verified' = checked against primary source this week; 'reported' = credible secondary source or historical pattern, needs verification pass before publishing dates as fact.",
  "statuses": [
   "open",
   "closing-soon",
   "opening-soon",
   "announced",
   "in-progress",
   "sold-out",
   "date-unknown",
   "completed"
  ],
  "featured": "supernova-offer-challenge"
 },
 "courses": [
  {
   "slug": "digital-course-academy",
   "title": "Digital Course Academy",
   "creator": "Amy Porterfield",
   "category": "Course business",
   "format": "cohort course",
   "price": 1997,
   "status": "announced",
   "window": "Fall 2026 (historically September)",
   "confidence": "reported",
   "source_url": "https://www.amyporterfield.com/dca/",
   "who": "experts with an audience and no course yet",
   "get": "a digital course built and launched, Porterfield's way",
   "intent": "launch-a-course"
  },
  {
   "slug": "business-by-design",
   "title": "Business By Design",
   "creator": "James Wedmore",
   "category": "Course business",
   "format": "cohort course",
   "price": 2997,
   "status": "announced",
   "window": "~June 2027 (4-day window; June 2026 closed)",
   "confidence": "reported",
   "source_url": "https://www.businessbydesign.net/",
   "who": "course creators tired of one-off launches",
   "get": "the systems behind a durable course business",
   "intent": "launch-a-course"
  },
  {
   "slug": "b-school",
   "title": "B-School",
   "creator": "Marie Forleo",
   "category": "Business",
   "format": "cohort course",
   "price": 1999,
   "status": "announced",
   "window": "March 2027 cohort (2026 sold out)",
   "confidence": "reported",
   "source_url": "https://www.marieforleobschool.com/",
   "who": "early-stage owners who want marketing fundamentals",
   "get": "Forleo's full modern-marketing operating manual",
   "intent": "build-my-business"
  },
  {
   "slug": "membership-experience",
   "title": "The Membership Experience",
   "creator": "Stu McLaren",
   "category": "Memberships",
   "format": "cohort course",
   "price": 2000,
   "status": "announced",
   "window": "Spring 2027 (historically April)",
   "confidence": "reported",
   "source_url": "https://www.membershipexperience.com/",
   "who": "creators who want recurring revenue",
   "get": "a membership designed, priced, and launched",
   "intent": "launch-a-course"
  },
  {
   "slug": "make-more-offers-challenge",
   "title": "Make More Offers Challenge",
   "creator": "Myron Golden",
   "category": "Sales & offers",
   "format": "challenge",
   "price": 97,
   "status": "open",
   "window": "recurring \u2014 runs frequently",
   "confidence": "reported",
   "source_url": "https://www.makemoreofferschallenge.com/",
   "who": "business owners whose offers aren't converting",
   "get": "offer-building reps with a master closer",
   "intent": "sell-and-convert"
  },
  {
   "slug": "speaking-school",
   "title": "Speaking School",
   "creator": "Eileen Wilder",
   "category": "Speaking & sales",
   "format": "virtual event",
   "price": null,
   "status": "date-unknown",
   "window": "recurring virtual events",
   "confidence": "reported",
   "source_url": null,
   "who": "experts who want to sell from virtual stages",
   "get": "Wilder's playbook for high-converting talks",
   "intent": "raise-my-prices"
  },
  {
   "slug": "virtual-event-secrets",
   "title": "Virtual Event Secrets",
   "creator": "Eileen Wilder",
   "category": "Speaking & sales",
   "format": "virtual event",
   "price": null,
   "status": "date-unknown",
   "window": "recurring",
   "confidence": "reported",
   "source_url": null,
   "who": "coaches who want their own paid virtual events",
   "get": "an event model that sells high-ticket offers",
   "intent": "raise-my-prices"
  },
  {
   "slug": "premium-ghostwriting-academy",
   "title": "Premium Ghostwriting Academy",
   "creator": "Nicolas Cole & Dickie Bush",
   "category": "Writing",
   "format": "cohort course",
   "price": 4800,
   "status": "open",
   "window": "rolling cohorts",
   "confidence": "reported",
   "source_url": "https://www.premiumghostwritingacademy.com/",
   "who": "writers who want paying clients, not a portfolio",
   "get": "a $2k\u2013$10k/mo ghostwriting client system",
   "intent": "write-and-get-paid"
  },
  {
   "slug": "ship-30-for-30",
   "title": "Ship 30 for 30",
   "creator": "Dickie Bush & Nicolas Cole",
   "category": "Writing",
   "format": "cohort course",
   "price": 800,
   "status": "date-unknown",
   "window": "high-cadence cohorts; brand merging into Digital Writing Skool",
   "confidence": "reported",
   "source_url": "https://www.ship30for30.com/",
   "who": "would-be writers who never start",
   "get": "a 30-day publishing habit and your first audience",
   "intent": "grow-an-audience"
  },
  {
   "slug": "part-time-youtuber-academy",
   "title": "Part-Time YouTuber Academy",
   "creator": "Ali Abdaal",
   "category": "Creator economy",
   "format": "cohort course",
   "price": 2995,
   "status": "date-unknown",
   "window": "2\u20133 cohorts/yr historically",
   "confidence": "reported",
   "source_url": "https://academy.aliabdaal.com/",
   "who": "professionals who want a channel on the side",
   "get": "a sustainable YouTube system without quitting your job",
   "intent": "grow-an-audience"
  },
  {
   "slug": "building-a-second-brain",
   "title": "Building a Second Brain",
   "creator": "Tiago Forte",
   "category": "Productivity",
   "format": "cohort course",
   "price": 1500,
   "status": "date-unknown",
   "window": "~2 cohorts/yr",
   "confidence": "reported",
   "source_url": "https://www.buildingasecondbrain.com/",
   "who": "knowledge workers drowning in notes",
   "get": "a trusted system for capturing and using what you know",
   "intent": "level-up"
  },
  {
   "slug": "copy-school",
   "title": "Copy School",
   "creator": "Copyhackers (Joanna Wiebe)",
   "category": "Copywriting",
   "format": "cohort course",
   "price": 1997,
   "status": "date-unknown",
   "window": "1\u20132 launches/yr",
   "confidence": "reported",
   "source_url": "https://copyhackers.com/copy-school/",
   "who": "marketers who want conversion copy chops",
   "get": "copywriting frameworks trusted by conversion teams",
   "intent": "write-and-get-paid"
  },
  {
   "slug": "sell-from-stage-academy",
   "title": "Sell From Stage Academy",
   "creator": "Colin Boyd",
   "category": "Speaking & sales",
   "format": "cohort course",
   "price": 1997,
   "status": "date-unknown",
   "window": "launch model",
   "confidence": "reported",
   "source_url": null,
   "who": "coaches who present but don't convert",
   "get": "a signature talk that sells without feeling salesy",
   "intent": "sell-and-convert"
  },
  {
   "slug": "course-from-scratch",
   "title": "Course From Scratch",
   "creator": "Danielle Leslie",
   "category": "Course business",
   "format": "cohort course",
   "price": 997,
   "status": "date-unknown",
   "window": "launch model",
   "confidence": "reported",
   "source_url": null,
   "who": "first-time creators starting from zero",
   "get": "your first course idea validated, built, and sold",
   "intent": "launch-a-course"
  },
  {
   "slug": "90-day-year",
   "title": "90 Day Year",
   "creator": "Todd Herman",
   "category": "Performance",
   "format": "cohort course",
   "price": 1997,
   "status": "date-unknown",
   "window": "launch campaigns",
   "confidence": "reported",
   "source_url": null,
   "who": "operators with goals that keep slipping",
   "get": "a 90-day execution system for hitting targets",
   "intent": "level-up"
  },
  {
   "slug": "product-launch-formula",
   "title": "Product Launch Formula",
   "creator": "Jeff Walker",
   "category": "Course business",
   "format": "cohort course",
   "price": 1997,
   "status": "announced",
   "window": "Fall 2026 (historically September\u2013October)",
   "confidence": "reported",
   "source_url": "https://productlaunchformula.com/",
   "who": "creators sitting on an unlaunched product",
   "get": "Walker's proven launch sequence, step by step",
   "intent": "launch-a-course"
  },
  {
   "slug": "ask-method-masterclass",
   "title": "ASK Method Masterclass",
   "creator": "Ryan Levesque",
   "category": "Marketing",
   "format": "cohort course",
   "price": 1999,
   "status": "date-unknown",
   "window": "periodic launches; currently closed",
   "confidence": "reported",
   "source_url": null,
   "who": "marketers guessing what their market wants",
   "get": "a survey-driven system for finding what buyers want",
   "intent": "sell-and-convert"
  },
  {
   "slug": "100x-academy",
   "title": "100X Academy",
   "creator": "Pedro Adao",
   "category": "Challenges",
   "format": "challenge",
   "price": null,
   "status": "date-unknown",
   "window": "recurring challenges",
   "confidence": "reported",
   "source_url": null,
   "who": "experts who want to launch with a challenge",
   "get": "the challenge-launch model, from a challenge",
   "intent": "sell-and-convert"
  },
  {
   "slug": "one-funnel-away",
   "title": "One Funnel Away Challenge",
   "creator": "ClickFunnels (Russell Brunson)",
   "category": "Funnels",
   "format": "challenge",
   "price": 100,
   "status": "open",
   "window": "recurring",
   "confidence": "reported",
   "source_url": "https://www.onefunnelaway.com/",
   "who": "owners who need their first working funnel",
   "get": "a complete sales funnel built in 30 days",
   "intent": "sell-and-convert"
  },
  {
   "slug": "linkedin-operating-system",
   "title": "The LinkedIn Operating System",
   "creator": "Justin Welsh",
   "category": "Solopreneur",
   "format": "self-paced (evergreen)",
   "price": 150,
   "status": "open",
   "window": "evergreen",
   "confidence": "verified",
   "source_url": "https://www.justinwelsh.me/courses/the-linkedin-operating-system",
   "who": "professionals building a solo brand on LinkedIn",
   "get": "Welsh's exact system for audience and inbound leads",
   "intent": "grow-an-audience"
  },
  {
   "slug": "cxl-programs",
   "title": "CXL Growth Marketing Programs",
   "creator": "CXL",
   "category": "Marketing",
   "format": "evergreen + cohorts",
   "price": 1500,
   "status": "open",
   "window": "evergreen",
   "confidence": "reported",
   "source_url": "https://cxl.com/",
   "who": "marketers who want top-1% technical skills",
   "get": "practitioner-taught growth and analytics depth",
   "intent": "level-up"
  },
  {
   "slug": "mindvalley-quests",
   "title": "Mindvalley Quests (catalog)",
   "creator": "Mindvalley",
   "category": "Personal development",
   "format": "evergreen quests",
   "price": 500,
   "status": "open",
   "window": "evergreen",
   "confidence": "reported",
   "source_url": "https://www.mindvalley.com/",
   "who": "people investing in personal growth",
   "get": "guided programs across mind, body, and career",
   "intent": "level-up"
  },
  {
   "slug": "reforge",
   "title": "Reforge Programs",
   "creator": "Reforge",
   "category": "Product & growth",
   "format": "cohort courses",
   "price": 2000,
   "status": "date-unknown",
   "window": "seasonal cohorts (spring/fall historically)",
   "confidence": "reported",
   "source_url": "https://www.reforge.com/",
   "who": "product and growth operators at tech companies",
   "get": "frameworks from operators who've done it at scale",
   "intent": "level-up"
  },
  {
   "slug": "section-programs",
   "title": "Section Business School Sprints",
   "creator": "Section (Scott Galloway)",
   "category": "Business",
   "format": "cohort sprints",
   "price": 750,
   "status": "date-unknown",
   "window": "rolling calendar",
   "confidence": "reported",
   "source_url": "https://www.sectionschool.com/",
   "who": "busy professionals who want MBA-grade strategy fast",
   "get": "Galloway-crew business sprints in hours, not months",
   "intent": "level-up"
  },
  {
   "slug": "supernova-offer-challenge",
   "title": "SuperNova Offer\u2122 Challenge",
   "creator": "Eileen Wilder",
   "category": "Sales & offers",
   "format": "5-day live challenge",
   "price": 100,
   "status": "opening-soon",
   "window": "July 20\u201324, 2026",
   "confidence": "verified",
   "source_url": "https://www.supernovaoffer.com/fb-1c",
   "who": "coaches & experts stuck selling hours",
   "get": "a built, priced high-ticket offer by Friday",
   "hero_headline": "Five days from \"I charge by the hour\" to <em>one offer worth $3,000\u2013$10,000.</em>",
   "hero_pitch": "You already have the expertise. Wilder's challenge is about packaging it: two hours a day, live, and you leave Friday with a premium offer that's built, priced, and ready to pitch.",
   "intent": "raise-my-prices",
   "deadline_iso": "2026-07-20T08:00:00-07:00",
   "deadline_label": "Doors open in",
   "dates_label": "July 20\u201324, 2026",
   "schedule": "11 AM\u20131 PM ET daily",
   "guarantee": "100% money-back",
   "description": "Five live days with Eileen Wilder to package your expertise into one offer you can sell for $3,000\u2013$10,000. July 20\u201324, $100.",
   "lede": "You're good at what you do, and you're still charging by the hour. Five live days with Eileen Wilder to package what you already know into <b>one offer you can sell for $3,000\u2013$10,000</b> \u2014 built, priced, and ready to pitch by Friday.",
   "who_for": [
    "You're a coach, consultant, or expert selling your time one hour at a time",
    "You're booked solid but revenue is flat \u2014 more clients isn't the answer",
    "You have real results to point to but price with apology instead of confidence",
    "You've thought \"I should productize this\" for a year and still haven't"
   ],
   "not_for": [
    "You don't yet have a skill or results to package \u2014 this sharpens an offer, it doesn't create expertise",
    "You want passive income without ever selling \u2014 this is a selling course",
    "You can't show up live for 2 hours a day next week"
   ],
   "why": [
    {
     "head": "The volume treadmill has a ceiling, and you're on it.",
     "body": "At $150/hour you need 130+ client-hours a month to clear $20k. One $5,000 offer needs four buyers. The entire challenge is the math and mechanics of that switch."
    },
    {
     "head": "It's live, compressed, and ends with an artifact.",
     "body": "Not 40 hours of video to \"get to someday\" \u2014 two hours a day for five days, and the output is your actual offer, not notes about offers."
    },
    {
     "head": "The teacher does the thing she teaches.",
     "body": "Wilder sells high-ticket from stages alongside Tony Robbins and Russell Brunson. You're learning pricing from someone whose prices you can see."
    }
   ],
   "topics": [
    {
     "label": "DAY 1",
     "head": "The high-ticket revenue model",
     "body": "The math of fewer, better clients \u2014 and where your current pricing leaks."
    },
    {
     "label": "DAY 2",
     "head": "The Wealthy Speaker System\u2122",
     "body": "Wilder's authority-positioning framework: why buyers accept premium prices from some people and haggle with everyone else."
    },
    {
     "label": "DAY 3",
     "head": "Content that pre-sells",
     "body": "Making material that qualifies buyers before they ever get on a call."
    },
    {
     "label": "DAY 4",
     "head": "Stages & organic traffic",
     "body": "Getting in front of audiences that already want the result you sell."
    },
    {
     "label": "DAY 5",
     "head": "Your SuperNova Offer\u2122",
     "body": "Assembling and pricing the offer itself \u2014 the artifact you leave with."
    }
   ],
   "transformation": {
    "before": [
     "Selling hours; price set by guilt and the going rate",
     "\"So\u2026 what do you do?\" gets a two-minute ramble",
     "Income capped by your calendar",
     "Chasing every lead because each one is small"
    ],
    "after": [
     "One named offer, priced $3,000\u2013$10,000, built during the week",
     "A positioning pitch that makes the premium price make sense",
     "A client math where four sales beats a month of hours",
     "A plan for stages and audiences that come to you"
    ]
   },
   "our_take": [
    "A well-run direct-response challenge from a credible operator. The $100 ticket is the real price; the upsell path (playbook, workbook, a pitch at the end) is standard for the format and easy to decline. Budget the two hours a day \u2014 the people who get the artifact are the ones who show up live.",
    "The honest bar: if you have expertise and proof but no premium offer, this week probably pays for itself many times over. If you're pre-expertise, save the $100."
   ],
   "creator_bio": "Former pastor turned sales coach, Eileen Wilder teaches premium pricing and stage-based selling. She's spoken alongside Tony Robbins and Russell Brunson and runs one of the more established high-ticket challenges in the creator economy.",
   "offer": {
    "url": "https://www.supernovaoffer.com/fb-1c",
    "go_slug": "supernova",
    "deal_price": 100,
    "regular_price": 997,
    "relationship": "none",
    "cta": "Go to enrollment \u2192",
    "verified_date": "2026-07-18",
    "verified_facts": "dates, schedule, price, and guarantee checked against supernovaoffer.com"
   }
  }
 ]
}